Mass Media AA

With two tracks, the College’s Mass Media AA degree program gives students the opportunity to focus on Mass Media Studies or Mass Media Production. These tracks let students follow a global, comprehensive approach to studying mass media or take a more production-centered pathway, incorporating advanced technology for media development in various industries.

The Mass Media AA, which replaces the Communication AA and Digital Broadcasting AAS degrees, is designed for seamless transfer to a four-year program or immediate entry into the field of mass media communication.

Mass Media Studies offers courses in media industry practices and processes for students who want to continue their studies in such areas as mass communication, journalism, media studies, advertising, public relations, law, politics and education. This track prepares students for jobs that require effective communication skills.

Mass Media Production gives students the conceptual and technical tools they need to create media content for the digital world. This track emphasizes the production of digital content for audio, print and video. The program provides students with the opportunity to produce, direct and distribute original news and talk shows, documentaries, lectures and other programming created through academic coursework and independent studies. Mass Media students also capture performances from the Theater, Music and Athletic programs at the college as well as community and professional events in the region. Programming must meet the same editorial and community standards of a cable or broadcast operation. Many students continue their studies in television, radio, recording and film production, as well as other creative positions in traditional and emerging media.

For both tracks, the College offers Mass Media courses at the Central Campus in Blue Bell. Selected courses are also available at the West Campus in Pottstown and online through the Virtual Campus. In state-of-the-art production facilities, students gain experience in using high –definition equipment, including cameras, recorders, and audio and lighting equipment.

The program meets the competencies and requirements specified by the Pennsylvania Department of Education’s Transfer Agreement Oversight Committee (TAOC) for seamless transfer to schools in the Pennsylvania State System of Higher Education (PASSHE).

Career Pathway

Program Outcomes

Upon successful completion of the program graduates will be able to:

  • Apply effectively the essential communication skills, including reading, writing, speaking, listening and visual image creation.
  • Explain the history, theory and practical applications of mass communication.
  • Apply professional, legal, and ethical principles of communication to diverse audiences and contexts.
  • Distinguish the various tasks and ongoing development requirements performed by communication professionals in a rapidly changing environment.
  • Apply rhetorical analysis and media literacy skills to advance civic responsibility and an understanding of communication in a free society.

Program of Study

First Semester

COM 111 Mass Media and Society 3
ENG 101 English Composition I 3
SPC 120 Public Speaking 3
MAT 106 or 
MAT 131
Math Applications  or
Introduction to Statistics I
3
PSY 101
(15 Credit Hours)
Introduction to Psychology 3

Second Semester

COM 107 Intro to Video Production and Literacy 3
ENG 102 English Composition II 3

SRT 104* or
COM 112*

(based on concentration)

Sound Recording Technology* or
Media Industries**

3
CIS 110 or 
OFM 101
Management Information Systems or
Business Software Essentials
3
Elective *
(16 Credit Hours)
Core Goal 8: Physical and Life Sciences 4

Third Semester

COM 200 Ethics Responsibility, Mass Media and the Law 3

COM Elective

(based on concentration)

COM 125 Intro to Broadcast Writing or
COM 126 Intro to Scriptwriting *

OR

COM 210, 211, 213, 214, 216 or 217 **
3
Elective * ANT 104, SOC 101 or POL 101 3
Elective * ENG 221 or MUS 110 3
Elective
(15 Credit Hours)
Core Goal 10: Exercise and Health Sciences 2-3

Fourth Semester

COM 291 Communication Capstone 3
COM Elective (based on concentration)* ** 3
Elective MAT 131 or a Foreign Language Course 3
Elective  ENG 165, 238, HIS 101102 3
Elective
(15 Credit Hours)
ART 101, 148, 151155 3

TOTAL SEMESTER HOURS CREDIT: 60

Mass Media Production

First Semester

COM 111 Mass Media and Society 2
ENG 101 English Composition I 3
SPC 120 Public Speaking 3
MAT 106 or 
131
Math Applications  or
Introduction to Statistics I
3
PSY 101
(15 Credit Hours)
Introduction to Psychology 3

Second Semester

COM 107 Intro to Video Production and Literacy 3
ENG 102 English Composition II 3

SRT 104

Sound Recording Technology

3
CIS 110 or 
OFM 101
Management Information Systems or
Business Software Essentials
3
Elective *
(16 Credit Hours)
Core Goal 8: Physical and Life Sciences 4

Third Semester

COM 200 Ethics Responsibility, Mass Media and the Law 3

COM Elective

COM 125 Intro to Broadcast Writing or
COM 126 Introduction to Scriptwriting

3

Elective * ANT 104, SOC 101 or POL 101 3
Elective * ENG 221 or MUS 110 3
Elective
(15 Credit Hours)
Core Goal 10: Exercise and Health Sciences 2-3

Fourth Semester

COM 291 Communication Capstone 3
COM Elective COM 278, 235225, 230, 268, SRT 250 3
Elective MAT 131 or a Foreign Language Course 3
Elective ENG 165, 238, HIS 101102  
Elective
(15 Credit Hours)
ART 101, 148, 151155 3

Mass Media Studies

First Semester

COM 111 Mass Media and Society 2
ENG 101 English Composition I 3
SPC 120 Public Speaking 3
MAT 106 or 
131
Math Applications  or
Introduction to Statistics I
3
PSY 101
(15 Credit Hours)
Introduction to Psychology 3

Second Semester

COM 107 Intro to Video Production and Literacy 3
ENG 102 English Composition II 3

COM 112

Media Industries

3
CIS 110 or 
OFM 101
Management Information Systems or
Business Software Essentials
3
Elective *
(16 Credit Hours)
Core Goal 8: Physical and Life Sciences 4

Third Semester

COM 200 Ethics Responsibility, Mass Media and the Law 3

COM Elective

COM 210, 211, 213,214, 216 or 217

3
Elective * ANT 104, SOC 101 or POL 101 3
Elective * ENG 221 or MUS 110 3
Elective
(15 Credit Hours)
Core Goal 10: Exercise and Health Sciences 2-3

Fourth Semester

COM 291 Communication Capstone 3
COM Elective COM 125, 235, 225, 230, 210, 211, 213, 215, 216217 3
Elective MAT 131 or a Foreign Language Course 3
Elective ENG 165, 238, HIS 101 or ART 102  
Elective
(15 Credit Hours)
ART 101, 148, 151155 3

Total Semester Credit Hours: 60-61

pacollege

Program created: 4/4/16

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