Introduction to Visual Communication (ART 148)

Course covers the fundamental principles of design and how these are applied in effective communication. It explores the media and tools used in imaging and graphic design, and how these tools are integrated into the design process. Topics include conceptual design, symbols, critical thinking, practical design and how design relates to industry, human perception and the visual process, and the history of visual communication from the symbols of the prehistoric man to contemporary design. Previously ART 148 - Graphic Design Applications This course is subject to a course fee.


The following courses must be taken prior to this course
REA 011 - Fundamentals of College Reading or REA 017 - Vocabulary and Reading Comprehension Development II
ENG 010A - Basic Writing or ENG 011 - Basic Writing II or ESL 011 - Basic Writing II
Term Location Sections Available
2019 Spring Semester - 15 Week Sections
Central Campus (Blue Bell)
2019 Spring Semester - 15 Week Sections
West Campus (Pottstown)