The Business of Music will provide students with an overview of the current state of the Music Industry. Students will also acquire set of skills needed to pursue a career in that industry. Topics covered will include music business career opportunities, marketing concepts, management skills and promotion. Throughout the semester, the students will explore various professions in the music field and receive an introduction to music publishing, concert production and touring, management, merchandising and recording, public relations, radio promotion, brick and mortar and internet distribution, merchandising, multimedia advertising, and budgeting.
|The following courses must be taken prior to this course|
|MAT 011 - Beginning Algebra or MAT 011B - Beginning Algebra with Review of Arithmetic|
|ENG 010A - Basic Writing or ENG 011 - Basic Writing II or ESL 011 - Basic Writing II|
|REA 011 - Fundamentals of College Reading or REA 017 - Vocabulary and Reading Comprehension Development II|