Management - Marketing

Kick off an exciting career in marketing management with our Management-Marketing Associate of Applied Science degree.

We've created this program for both new students and those already employed in business. After graduation, you can transfer to a four-year institution to continue your education or pursue new employment opportunities. Management AAS classes are offered on campus as well as online.

Program outcomes
  • Apply managerial theory and practices to the key functional areas within an organization in today’s global business environment;
  • Examine the social, legal and ethical principles that guide appropriate and responsible managerial decision-making;
  • Apply critical-thinking and analytical acumen in order to determine appropriate actions;
  • Exhibit professional and proficient communication skills: verbal, written and interpersonal.

Program Curriculum

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General Education Requirements

Course ID Title Credits
ENG 101 English Composition I 3
ENG 102 or ENG 117 English Composition II or Writing for Business and Industry 3
CIS 110 or OFM 101 Computer Information Systems for Management or Business Software Essentials 3
Elective Oral Communication Elective 3
Elective Aesthetic Sensibility Elective 3
Elective Scientific Reasoning Elective 4
Elective Cultural Awareness and Diversity Elective 3
MAT 106, MAT 130, MAT 131 or ACC 110 Mathematics Applications, Probability and Statistics, Introduction to Statistics I or Business Mathematics 3 - 4

Major Requirements

COURSE ID TITLE CREDITS
ACC 150 or ACC 151 Legal Environment of Business or Business Law I 3
Elective ACC, ECO, ETP, MGT or MKT Course 3
Elective MKT 1981 Coop Internship Marketing I or CMS 125 Introduction to Public Relations 3
ETP 110 or ETP 113 Entrepreneurial Essentials or Entrepreneurial Business Plan 3
MGT 111 Principles of Management 3
MGT 210 Ethical Decision-Making in Business 3
MKT 111 Principles of Marketing 3
MKT 121 Personal Sales Management 3
MKT 131 Advertising and Promotion 3
MKT 211 Digital Marketing 3

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Full-time sample course schedule

Semester 1

Course ID Title Credits
ENG 101 English Composition I 3
CIS 110 or OFM 101 Computer Information Systems for Management or Business Software Essentials  3
ACC 105 or ACC 115 Survey of Accounting or Financial Accounting  3-4
MGT 111 Principles of Management 3
MAT 106, MAT 130, MAT 131 or ACC 110  Math Applications, Probability and Statistics, Introduction to Statistics I or Business Math  3-4

Semester 2

Course ID Title Credits
ENG 117 or ENG 102 Writing for Business and Industry or English Composition II  3
Elective  Any Oral Communication Elective  3
MKT 111 Principles of Marketing 3
ACC 150 or ACC 151 Legal Environment of Business or Business Law I 3
MKT 121 Personal Sales Management 3

Semester 3

Course ID Title Credits
ECO 110 or ECO 121 Elements of Economics or Macroeconomics 3
Elective Any Aesthetic Sensibility Elective 3
MGT 210 Ethical Decision Making in Business 3
MKT 131 Advertising and Promotion 3
ETP 110 or ETP 113 Entrepreneurial Essentials or Entrepreneurial Business Plan 3

Semester 4

Course ID Title Credits
Elective Any Scientific Reasoning Elective 3
Elective Any Cultural Awareness and Diversity Elective 3
MKT 211 Digital Marketing 3
Elective Any ACC, ECO, ETP, MGT or MKT Elective 3
MKT 198 or CMS 125 Coop Internship Marketing I or Introduction to Public Relations* 3
*MKT-198 Internship is strongly recommended.

Part-time sample course schedule

Semester 1

Course ID Title Credits
ENG 101 English Composition I 3
MAT 106, MAT 130, MAT 131 or ACC 110 Math Applications, Probability and Statistics, Introduction to Statistics I or Business Math 3-4

Semester 2

Course ID Title Credits
ACC 105 or ACC 115 Survey of Accounting or Financial Accounting 3-4
ENG 117 or ENG 102 Writing for Business and Industry or English Composition II 3

Semester 3

Course ID Title Credits
MGT 111 Principles of Management 3
CIS 110 or OFM 101 Computer Information Systems for Management or Business Software Essentials 3

Semester 4

Course ID Title Credits
MKT 111 Principles of Marketing 3
Elective Any Oral Communication Elective 3

Semester 5

Course ID Title Credits
ACC 150 or ACC 151 Legal Environment of Business or Business Law I 3
MKT 121 Personal Sales Management 3

Semester 6

Course ID Title Credits
ECO 110 or ECO 121 Elements of Economics or Macroeconomics 3
Elective Any Scientific Reasoning Elective 4

Semester 7

Course ID Title Credits
MGT 210 Ethical Decision Making in Business 3
MKT 131 Advertising and Promotion 3
ETP 110 or ETP 113 Entrepreneurial Essentials or Entrepreneurial Business Plan 3

Semester 8

Course ID Title Credits
MKT 211 Digital Marketing 3
Elective ACC, ECO, ETP, MGT or MKT Elective 3
MKT 198 or CMS 125 Cooperative Internship Marketing I or Introduction to Public Relations* 3

Semester 9

Course ID Title Credits
Elective Any Cultural Awareness and Diversity Elective 3
Elective Any Aesthetic Sensibility Elective 3

1MKT 198 Internship is strongly recommended.